Our Vision at ECMidwest


The ECMidwest philosophy is based on four areas that, we believe, are critical to business success. Those areas are:

  • Consumer Experience
  • Dealership Success
  • Market Effectiveness
  • Ongoing Improvement

Our philosophy holds that all are of equal importance. However, in any planning or decision making process, CONSUMER EXPERIENCE will always carry the most weight.

The Value of Honesty and Integrity:

We believe that all decisions are to be made with integrity. Leadership is setting a good examples for others to follow, expecting as much from yourself as from others.

The Value of Individual Accountability:

We believe we are responsible to satisfy the needs of the consumers of all our products and services. Individual accountability for our own performance and for the quality of our products will demonstrate to our consumers we are enthusiastic about them and really care.

The Value of Unconditional Dedication to Excellence:

We believe there is no place for mediocrity and half-hearted efforts. We accept personal responsibility for overcoming obstacles and being the very best. We actively choose to excel in every aspect of our personal and professional lives.

The Value of Cooperation and Communication:

Close mutual support of one another is a fundamental tenet of ours. We value open communication and encourage new ideas, realizing that teamwork produces better relationships with our dealers and consumers.

The Value of Your People:

There is nothing of greater value than of your people. We respect the uniqueness of every individual and believe that such an attitude will build a team of confident, creative members possessing a high degree of initiative, self respect and self discipline.

The Value of Ongoing Improvement:

We believe in not accepting the status quo, in constant improvement, and in the value of ongoing education in any form. We believe in providing opportunity for personal, professional and organizational growth.

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